It has succeeded with non-meat sandwiches in countries where that has been better embraced than that concept has in the U.S.
McDonald's wants to be everything to everyone. Why Does McDonald's Want to Be McHealthy? The early tests will take place in the Netherlands, a country that was also one of the early McPlant testing locations. “Of course, you do need an organic bun, organic sauce, and fried onions.” “Actually, you hardly need to add anything to make it tasty,” Eosta CEO Volkert Engelsman said in a statement. YAMburgers only cost 50 cents per patty to produce which could be part of their appeal to the fast-food chain. Dubbed the YAMburger by Eosta, the patties contain purple yam, protein, and a small amount of fat.
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